Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

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Google

Reviews aren't only useful for customers, but for businesses too. Your business' Google listing might already be open for reviews, but are you making the most of this opportunity for free marketing? If you've never given much thought to Google Reviews as a business tool, read on to find out why Google Reviews matter, simple ways to get more of them and why a negative review can sometimes be a positive.
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Google

According to comScore, a leader in digital marketing intelligence, their recently released online video rankings metrics report found Google video property sites ranked first with 13.1 billion videos accounting for 43.2% of all vi.....
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Category: News & Updates, Google

Imagine your TV not only brought you all your favourite TV shows, but gave you full access to everything you do on the internet too? You could watch YouTube videos, browse facebook, browse photos online, play your favourite games......
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Category: Google

Over the past two  years, the business landscape in Australian has changed significantly in its awareness of search engines, and the benefits and importance of an effective website. Two or three years ago, Pay-Per-Click ser.....
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Category: Google, Social Media, Digital Marketing, Pay-Per-Click, SEO

The past two months have brought about some of the largest changes in a short space of time I have seen from Google. What do these changes mean to your site? Well, depending on the current level of SEO/Web Promotion being done on .....
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Category: Google, Social Media, Digital Marketing, SEO

For all those that pay attention closely to their web reporting statistics, you may be interested in the new Annotations tool available in all Google Analytics accounts. The great aspect of this tool is that it helps you understan.....
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Category: Google

With more dominance of Local Search, especially in Google (Google Maps with the business listings showing up in the left hand side results), it is becoming increasingly critical to make sure your business is prominent in Local Sea.....
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Category: Google, Digital Marketing, SEO

In an interview at SMX Advanced Seattle 2010 with Google's Matt Cutts about Caffeine; the latest Google Algorithm update, and that site speed may soon be a consideration in Google rankings sites. The head of Google's spam team, Ma.....
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Category: Google, SEO

If you are a regular user of Google, and especially a business who constantly checks your own search engine rankings, you may have noticed for a good part of this year that there has been considerable fluctuation in the placement .....
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Category: Google

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