Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

Featured Article

Google

Reviews aren't only useful for customers, but for businesses too. Your business' Google listing might already be open for reviews, but are you making the most of this opportunity for free marketing? If you've never given much thought to Google Reviews as a business tool, read on to find out why Google Reviews matter, simple ways to get more of them and why a negative review can sometimes be a positive.
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Google

Reviews aren't only useful for customers, but for businesses too. Your business' Google listing might already be open for reviews, but are you making the most of this opportunity for free marketing? If you've never given much thou.....
Read more

Category: Digital Marketing, Google, SEO

Of all the pages on your clinic's website, none is more important than the homepage. This is the first page most patients will see, the page that shows up first in search results, and the page you're directing people to when you g.....
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Category: Google, Digital Marketing, Content Marketing, SEO

When you've built a website for your clinic and filled it with quality content, it can be frustrating if you're still not reaching the top of local search results. Taking a look at how these results are presented on the screen cou.....
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Category: Digital Marketing, Google

Are you putting all your marketing eggs in one basket? While it makes sense to prioritise the most popular platforms to reach the most people, research shows that it takes an average of 3 to 4 interactions before most users will t.....
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Category: Content Marketing, Digital Marketing, Google, Pay-Per-Click, SEO, Social Media, Web Design

If your digital marketing agency has recommended starting a blog for your dental clinic, it's understandable that you might be hesitant. Should you really be spending your precious time thinking up topics for people to read about?.....
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Category: Google, Content Marketing

When you search for dentists in your area, do you see your competitors' pages before your own result? If you're not at the top of search results for your target search terms, your listings lack detail or you don't show up at all, .....
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Category: Digital Marketing, Google, SEO

Chrome Bans Mixed Content: Make Sure Your Site Is Safe Google has announced that its Chrome browser will soon begin blocking mixed content on web pages – this being scripts, images, audio, video and other content served by the in.....
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Category: Google

Google has announced a major update affecting review snippets – the review stars that accompany certain types of search results to help inform consumer decisions. Like most Google updates, these changes were aimed at making.....
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Category: Google, News & Updates

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