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News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

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Content Marketing

OpenAI has released an official prompt engineering guide to help users get better results from ChatGPT. This comprehensive tutorial simplifies the strategies and tactics outlined in the guide, providing practical prompts and explanations tailored for everyday users, not just developers. Write Clear Instructions Clear instructions are the cornerstone of effective communication with AI models like ChatGPT. By providing detailed, unambiguous directives, users can signif.....
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Content Marketing

In the current economic environment, consumer confidence low and many businesses are feeling the pinch of poor sales. Retailers like Myers and David Jones are competing aggressively to stimulate sales in a down market, so what are.....
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Category: Content Marketing, Digital Marketing, SEO, Social Media, Web Development

Google recently announced their new Twitter timeline search feature. It is quite an exciting feature, as it helps to track hot topics being searched for, what was being discussed relating to those topics at specific times and so, .....
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Category: News & Updates, Social Media, Pay-Per-Click, Content Marketing, SEO

Are you going through the process of a website rebuild? There are some very important points to take note of during this process, to make sure that your site: does not lose any search engine rankings, or have any broken links, b.....
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Category: Content Marketing, Digital Marketing, SEO

Has Google penalised or banned your site in the past or currently? These days, many businesses have a strong reliance on Google, and as such, a drop in rankings for whatever reason can be a cause of great stress. At times a drop i.....
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Category: Digital Marketing, Content Marketing

There has never been a better time than right now to give your website a health check. Businesses around the country are using the start of the New Year as a great excuse for redefining goals and setting new targets, so why not in.....
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Category: Digital Marketing, Content Marketing, SEO

Businesses spend a great deal of time concentrating on driving a high number of visitors to their websites, and often forget the most important thing the need to drive targeted visitors to a website. This article focuses on four a.....
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Category: Content Marketing, Digital Marketing

Repeatedly my sales and consulting staff find themselves explaining that using duplicate content can and will negatively affect search engine rankings and it is heartbreaking to see clients having to rebuild rankings due to such a.....
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Category: Content Marketing

A landing page is a website page that is created for one purpose - to persuade the site visitor to convert into a customer by making a sale, completing a form (thereby becoming a qualified lead), signing up for a newsletter, etc.W.....
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Category: Content Marketing

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