Digital Blog

News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

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Digital Marketing

OpenAI has released an official prompt engineering guide to help users get better results from ChatGPT. This comprehensive tutorial simplifies the strategies and tactics outlined in the guide, providing practical prompts and explanations tailored for everyday users, not just developers. Write Clear Instructions Clear instructions are the cornerstone of effective communication with AI models like ChatGPT. By providing detailed, unambiguous directives, users can signif.....
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Digital Marketing

Since we blogged on free search engine tools 9 years ago, major developers such as Adobe, Google, Apple and Microsoft and others, migrated selected web creation and content creation functionalities into browser applications. This .....
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Category: Digital Marketing

As the Christmas season is now upon us, employing the right digital marketing strategies is essential in order to keep your business relevant in this modern age. Whether you're an ecommerce or non-ecommerce site, now is the perfec.....
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Category: Digital Marketing

Chances are, you spend lots of time creating riveting and engaging content to promote your business, right? Well, how much time are you spending on creating an attention –grabbing headline? Chances are, you’re spending very little.....
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Category: Digital Marketing

Conversion rate optimisation, or CRO, is the most important marketing strategy you've never heard of. It can make a huge difference in your profits and your customer base. Read on to learn the details of what conversion rate optim.....
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Category: Digital Marketing

Online reviews are the digital equivalent of word-of-mouth and can impact your bottom line significantly. In a recent study done by the Harvard Business school, restaurants rated in Washington on Yelp that had a 1 star increase in.....
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Category: Digital Marketing

You’ve spent time studying and preparing your business performance statistics. Printed clearly in black ink on crisp white paper, stapled and ready to distribute for the weekly morning staff meeting; it’s only competitors are the .....
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Category: Digital Marketing

Does your website give you the type of return on your investment that you expect from a business project? If your content is being slapped onto the site without concern for structure and function, then the answer is most likely ‘n.....
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Category: Digital Marketing

Year after year, online retail sales in Australia continue to increase, even as the International scene has shown a slight decrease. There’s no doubt that investing in online sales strategies is a winning one when it comes to.....
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Category: Digital Marketing

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