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Posted on: 27 January, 2020
If your digital marketing agency has recommended starting a blog for your dental clinic, it's understandable that you might be hesitant. Should you really be spending your precious time thinking up topics for people to read about?.....
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Category: Google, Content Marketing
Posted on: 15 January, 2020
When you search for dentists in your area, do you see your competitors' pages before your own result? If you're not at the top of search results for your target search terms, your listings lack detail or you don't show up at all, .....
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Category: Digital Marketing, Google, SEO
Posted on: 01 October, 2019
Google has announced a major update affecting review snippets – the review stars that accompany certain types of search results to help inform consumer decisions.
Like most Google updates, these changes were aimed at making.....
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Category: Google, News & Updates
Posted on: 03 July, 2017
It's no secret that a lot of people use search engines to look for jobs. So it’s no surprise that the world's largest search engine, Google, has recently released a new platform to make job hunts easier! The tech giant recently la.....
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Category: News & Updates
Posted on: 12 April, 2017
Have you ever searched for a query on Google and scrolled straight past the ads just to click on the first or second organic result? This is a common scenario, often termed as ‘ad blindness’ wherein search users move past the top .....
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Category: Pay-Per-Click
Posted on: 12 April, 2017
Within the past decade, YouTube has become a video hosting giant used for entertainment, advertisements, music, businesses ventures and more. But has its growth finally come to a halt? In the past week major consumer brands have p.....
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Category: News & Updates
Posted on: 07 March, 2017
Mobile-first Indexing
The upcoming Mobile-first Index was confirmed by Google in November last year. The Mobile-first index is the process of Google’s search index being split into separate desktop and mobile versions. According t.....
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Category: Pay-Per-Click
Posted on: 10 January, 2017
Has Your Listing Disappeared from Local Map Results? The New Google Possum Algorithm May Cause Listings to ‘Play Dead’
During September 2016, there was a significant update made to the local algorithm which caused many business ow.....
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Category: News & Updates, SEO