Digital Blog
News and Insights into the digital marketing industry
Keep up-to-date in our blog. We cover topics on everything from AI, web design, SEO, PPC, social media and more.
Featured Article
Australia's Caution Regarding DeepSeek's AI Model
Posted on: 31 January, 2025
The Australian government has recently advised caution in using DeepSeek’s generative AI model, a product of one of China’s most promising AI startups. DeepSeek’s advanced technology has quickly gained attention for its performance, but it has also raised concerns about data usage and privacy that cannot be ignored. As companies look to integrate cutting-edge AI solutions, it is crucial to understand the specific risks associated with this model and how to mitigate t.....
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Why is an up-to-date website so important?
Posted on: 07 April, 2013
Just like any other commodity, websites have a shelf life; to provide the best possible experience to visitors, your website's functionality and look should be updated at least every three years. Technology and web design styles e.....
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Category: Web Design
What is Domain Authority, and Why is It Important for SEO?
Posted on: 01 April, 2013
You probably want your website to have a top search engine ranking, but consider something before your next link building campaign: your website's domain authority. Understanding what domain authority is and why it is important fo.....
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Category: SEO
Designing a Quality Website - Why Pay More?
Posted on: 27 March, 2013
A business that needs to create a website can use a quality web design company. Hiring an outside firm to design the website for a business is a valuable investment. There are many web design firms that are available to hire for t.....
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Category: Web Design
Google+ Interface Design Update
Posted on: 11 March, 2013
Have you updated your Google+ to the latest design interface?
The new cover image is a whopping 2120px by 1192px when fully expanded, and will reduce in size automatically based on browser size. Example on Quantum's Google+ page.
.....
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Category: Social Media
Google + hits second place in the social media race.
Posted on: 06 February, 2013
In a recent report from the Global Web Index, figures were published showing that Google + has become the world’s second most popular social media platform. The report states that Google + now has 343 million active users, still f.....
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Category: Social Media
Will ‘Promoted Posts’ be the downfall of Facebook advertising?
Posted on: 01 February, 2013
In a recent article we posted, Facebook announced that over 500,000 Pages have used Promoter Posts since its launch last year, with 70% doing so repeatedly.
Facebook paid ads vs. promote post
Facebook have also stated that ads pos.....
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Category: Social Media
Why a cheap mobile site is no good.
Posted on: 29 January, 2013
In our previous post we discussed the importance of having a mobile website. As mobile web use continues to grow, those businesses that are one step ahead will profit, while the others will get left behind trying to catch up. Furt.....
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Category: Web Design, SEO
Why you need to consider a mobile website for 2013
Posted on: 27 December, 2012
The online world is evolving at a pace never before seen and mobile web browsing continues to be in the spotlight. As the end of 2012 approaches, a top priority for many website owners is having a mobile version of their website c.....
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Category: Web Design