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News and Insights into the digital marketing industry

Keep up-to-date in our blog. We cover topics on everything from AIweb design, SEO, PPC, social media and more.

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Learn how to get ChatGPT and other large language models to give you the perfect responses by mastering prompt engineering strategies. In this tutorial, we'll cover what prompt engineering is, an introduction to AI, linguistics, language models, prompt engineering mindset, best practices, and more. What is Prompt Engineering? Prompt engineering is an innovative field that has emerged from the rapid development of artificial intelligence. It focuses on the art and sci.....
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The past two months have brought about some of the largest changes in a short space of time I have seen from Google. What do these changes mean to your site? Well, depending on the current level of SEO/Web Promotion being done on .....
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Category: Google, Social Media, Digital Marketing, SEO

Are you going through the process of a website rebuild? There are some very important points to take note of during this process, to make sure that your site: does not lose any search engine rankings, or have any broken links, b.....
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Category: Content Marketing, Digital Marketing, SEO

Has Google penalised or banned your site in the past or currently? These days, many businesses have a strong reliance on Google, and as such, a drop in rankings for whatever reason can be a cause of great stress. At times a drop i.....
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Category: Digital Marketing, Content Marketing

For all those that pay attention closely to their web reporting statistics, you may be interested in the new Annotations tool available in all Google Analytics accounts. The great aspect of this tool is that it helps you understan.....
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Category: Google

Are you finding it difficult to decide whether Organic SEO or Pay-Per-Click are better options for your business? Well there are a few things to look at when making this decision. Age of the site: if your site is brand new, and y.....
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Category: Digital Marketing, Pay-Per-Click, SEO

With more dominance of Local Search, especially in Google (Google Maps with the business listings showing up in the left hand side results), it is becoming increasingly critical to make sure your business is prominent in Local Sea.....
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Category: Google, Digital Marketing, SEO

In an interview at SMX Advanced Seattle 2010 with Google's Matt Cutts about Caffeine; the latest Google Algorithm update, and that site speed may soon be a consideration in Google rankings sites. The head of Google's spam team, Ma.....
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Category: Google, SEO

If you haven't recently noticed the type of results being displayed differently in Google, you are likely to notice them soon enough. Google has recently brought their 'personalised search' out of Beta after more than a year of te.....
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Category: News & Updates, SEO

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