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Posted on: 31 January, 2025
The Australian government has recently advised caution in using DeepSeek’s generative AI model, a product of one of China’s most promising AI startups. DeepSeek’s advanced technology has quickly gained attention for its performance, but it has also raised concerns about data usage and privacy that cannot be ignored. As companies look to integrate cutting-edge AI solutions, it is crucial to understand the specific risks associated with this model and how to mitigate t.....
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Posted on: 16 November, 2013
Stop the Presses
Just a few years ago, companies dreamed of having news so important that the printing presses would be stopped to add their announcement. While that seldom happened, companies invested a lot of money in press agen.....
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Category: Digital Marketing, Content Marketing
Posted on: 13 November, 2013
The Power of Customer Lists
It is easy for today’s business owners to take for granted many of the powerful marketing tools they have at their fingertips. It was barely more than 50 years ago companies were given the ability to ma.....
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Category: Digital Marketing
Posted on: 12 November, 2013
Another interesting move from Google by dropping support on Google Apps for Internet Explorer 9. It is great to see a large tech company making a push to push out old technology to make way for focussing on the new. Outdated brows.....
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Category: News & Updates
Posted on: 11 November, 2013
Why Inbound Marketing Works
For generations, marketers have relied on intrusive outbound marketing to sell their wares. From advertising to direct mail to telemarketing, companies have continued to spend many billions of dollars a.....
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Category: Content Marketing
Posted on: 06 November, 2013
Building the Sales Funnel
Few things are as important to any growing business as the continual creation of qualified leads. Ensuring an ongoing stream of these prospects entering the top of your sales funnel means that you have th.....
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Category: Social Media
Posted on: 05 November, 2013
If you are a business owner, you have probably heard that you need to make sure your website is visible from mobile devices. If you've done some research, you may have heard about mobile website design and responsive web design. S.....
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Category: Web Design
Posted on: 04 November, 2013
Activist group 'Anonymous Indonesia' has made claims on Twitter that it has hacked and defaced more than 170 Australian websites in protest of Canberra spying on Indonesia. The attack was apparently made on many small business web.....
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Category: News & Updates
Posted on: 03 November, 2013
Bing and Twitter have just renewed their real time search deal which sees almost real time access to Tweets in Bing search results. This was a deal Google had with Twitter a few years ago. The loss pushed back a significant portio.....
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Category: Digital Marketing