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News and Insights into the digital marketing industry

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The Australian government has recently advised caution in using DeepSeek’s generative AI model, a product of one of China’s most promising AI startups. DeepSeek’s advanced technology has quickly gained attention for its performance, but it has also raised concerns about data usage and privacy that cannot be ignored. As companies look to integrate cutting-edge AI solutions, it is crucial to understand the specific risks associated with this model and how to mitigate t.....
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Do you trust what you read on the internet? If you're looking for advice about oral health or general health online, you want to be sure that the recommendations you're getting come from a reliable source. Your dental practice's o.....
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Category: Content Marketing

It's no secret that a lot of people use search engines to look for jobs. So it’s no surprise that the world's largest search engine, Google, has recently released a new platform to make job hunts easier! The tech giant recently la.....
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Category: News & Updates

Brace yourselves – mind reading technology is officially on its way! Facebook’s experimental technologies division a.k.a. Building 8 have announced that they’re working on ‘optical neuro-imaging systems’. In other words Facebook i.....
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Category: News & Updates

Recent updates within Google may mean that using secure CMS and proper SEO strategies are now more important than ever. Earlier this month, Google announced a 32% increase in hacked sites in 2016 that has been attributed to two ma.....
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Category: News & Updates

Recent advancements and developments in technology may change the way we perform local searches in the near future. The manner in which individuals perform and discover local searches will soon be fundamentally changed through tec.....
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Category: News & Updates

Have you ever searched for a query on Google and scrolled straight past the ads just to click on the first or second organic result? This is a common scenario, often termed as ‘ad blindness’ wherein search users move past the top .....
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Category: Pay-Per-Click

Within the past decade, YouTube has become a video hosting giant used for entertainment, advertisements, music, businesses ventures and more. But has its growth finally come to a halt? In the past week major consumer brands have p.....
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Category: News & Updates

Mobile-first Indexing The upcoming Mobile-first Index was confirmed by Google in November last year. The Mobile-first index is the process of Google’s search index being split into separate desktop and mobile versions. According t.....
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Category: Pay-Per-Click

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